2108 Candelaria Rd NE,
Albuquerque, NM 87107
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Denver, CO 80216
El Paso
1054 Hawkins Blvd,
El Paso, TX 79915

FMH Kubota Recognized with Kubota Premier Award of Excellence

LAS CRUCES, NM (November 1, 2017) – Kubota Tractor Corporation is pleased to honor FMH Kubota, located in Las Cruces, NM, with Kubota’s Premier Award of Excellence as part of the company’s prestigious dealership certification program. The certification program was created by Kubota’s senior leadership team in conjunction with its National Dealer Advisory Board to recognize dealers around the country that are providing customers with the “ultimate Kubota experience” from top quality equipment, to sales and financing, customer satisfaction and best in class service. “Whether it is landscapers, contractors or large property owners, today’s customers expect equipment dealers to be top-notch, full-service partners. Kubota’s Award of Excellence program recognizes dealers that are already there, meeting and exceeding customers’ expectations,” says Todd Stucke, senior vice president, sales, marketing and product support for Kubota. “Simply put, they are our very best, and they’ve set the bar high. For that, we thank and applaud them.” Unique to Kubota’s Award of Excellence program is its designation criteria. The advisory board and Kubota worked together to narrow down the criteria to 17 core elements that are the absolute most critical for longevity, segment growth and overall business success. These 17 elements fall into five categories: 1. Customer experience 2. Financial operations 3. Sales and marketing 4. Building brand value 5. Service
In order to be recognized with a Kubota Premier Award of Excellence a dealership must meet all requirements and achieve at least an 80 percent compliance percentage within the five categories as listed above.

“This is the third year of Kubota’s Award of Excellence program and it is already setting a high standard that will pave the way for sustained growth and market segment leadership,” Ray Villarreal, Kubota director of dealer development adds. “We have built a strong reputation for top quality on the manufacturing level and this award recognizes that FMH Kubota is delivering on the Kubota promise before, during and after the sale. FMH Kubota has been in business since 2013 with branches in Las Cruces and El Paso. FMH Kubota offers a large line-up of Tractors, Excavators, Backhoes, Mowers, RTVs, and Loaders from Kubota Tractor Corporation. For more information, visit
About Kubota Tractor Corporation Kubota Tractor Corporation, Grapevine, TX, is the U.S. marketer and distributor of Kubota-engineered and manufactured machinery and equipment, including a complete line of tractors of up to 170 Gross hp, performancematched implements, compact and utility-class construction equipment, consumer lawn and garden equipment, hay tools and spreaders, commercial turf products and utility vehicles. For product literature or dealer locations, contact: Kubota Tractor Corporation, 1000 Kubota Drive, Grapevine, TX 76051, (888) 4-KUBOTA [(888) 4582682], Ext. 900, or visit

President John Faulkner and General Manager Steve Benavidez of FMH Kubota are Recognized with the Kubota Premier Award of Excellence.